Professional Formulas

Professional Formulas is a 35 year old natural medicine company that sells directly to thousands of doctors across the country. Their practitioner focus and strong customer service culture makes them stand out in a market that is becoming more and more consumer driven.

When we first started working with Professional Formulas they were ready to transition from what had been primarily a phone and fax sales model to an e-commerce platform.

Before & After

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We were challenged with rebuilding their brand to reflect their history and personal touch while serving to modernize their design system as a web based company.

With over 1500 unique medicines and supplements we worked closely with their consulting doctors and product experts to design a category system for the way doctors treat patients. By incorporating these systems into their logo we were able to connect their product lines into everything from packaging to email templates, and help their doctors quickly identify the purpose of the medicine.

Projects like these are so rewarding because by designing deeper than the visual elements we are able to create something that works better for the client and ultimately their customers.

Don't be shy! 
We'd love to chat.

We believe that good design is a strategy to incorporate your business plan with your customer's experience. We’d love to talk with you about how your logo/website/marketing materials can work for you and help you achieve your goals. 

503.451.0464
hello@charmcreativestudio.com

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